Jodi Watkins Jodi Watkins

The Art of Being a Beginner (Again)

Apparently, you're never too old to feel like a beginner. Between learning to sketch, experimenting with video editing, and celebrating the surprisingly wonderful victory of finding the right USB cord, I'm rediscovering the joy of learning something new. Sometimes the smallest wins bring the biggest smiles.

Read More
Jodi Watkins Jodi Watkins

Chasing Opportunity (and Trying Not to Chase Everything)

An Etsy shop, a new retail space, holiday merchandise, and a growing list of creative ideas. I'm discovering that building an art business isn't about having all the answers—it's about being willing to try, learn, and keep putting yourself out there.

Read More
Jodi Watkins Jodi Watkins

What My First, Second Saturday Taught Me

My first Second Saturday in my new St. Petersburg studio was a quiet night—but one filled with unexpected lessons. From selling three hand-painted journals to rethinking what I might paint next, sometimes the biggest wins aren't the ones you expect.

Read More
Jodi Watkins Jodi Watkins

Making the Most of My 5-9 (Without Making It Another Job)

When your 9–5 is frequently more like an 8–6, it’s easy to save everything else for the weekend. I’m rethinking my evenings — not to squeeze in more productivity, but to make a little more room for art, movement, rest and the parts of life that make those hours feel like mine.

Read More
Jodi Watkins Jodi Watkins

What a Difference a Decade Makes

Ten years ago, I hadn’t even taken my first painting class. As I approach a milestone birthday, I’m looking back at the decade that changed my career, sparked an unexpected creative journey, and ultimately led me to become an artist.

Read More
Jodi Watkins Jodi Watkins

Making Room for What’s Next

Sometimes the opportunity you’re hoping for doesn’t look anything like you expected. As I wrapped up the Cool Art Show, one unexpected conversation turned into something I’ve dreamed about for years: my own art studio in St. Petersburg.

Read More
Jodi Watkins Jodi Watkins

The Reset I Didn’t Know I Needed

The last few months have been full of exciting changes—an art show, a new career, and the beginning of a new studio. But in the middle of chasing big goals, I realized I'd neglected the small daily habits that fuel my creativity. This week I'm sharing why I'm pressing reset before the next chapter begins.

I also think this post will make your upcoming studio reveal even more impactful. Readers will understand why the new space matters—it isn't just another room. It's part of creating a more intentional, balanced creative life. That gives the reveal emotional weight, not just visual appeal.

Read More
Jodi Watkins Jodi Watkins

The Art of Building Slowly

When I picked up a paintbrush again, I wasn't trying to build a business—I was simply looking for a creative outlet. Somewhere between weekend painting sessions, art shows, and countless new ideas, that hobby quietly became something much bigger. This week, I'm reflecting on what it means to build an art business slowly while balancing a full-time career, family, and the dreams that keep pulling me forward.

Read More
Jodi Watkins Jodi Watkins

More Than Sales: Reflections from the Cool Art Show

After weeks of preparation, the Cool Art Show finally arrived—and with it came torrential rain, wonderful conversations, new friendships, encouraging feedback, and a few unexpected surprises. Here's a behind-the-scenes look at what the weekend was really like and why success sometimes looks different than you expect.

Read More